Free Exam: Marketing Short Answer
Number of Questions in Test: 1
Note: Answers are not shown below but will be copied with this test.
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Go to our class web site (www.smithbusiness.weebly.com) and read the article called [b]"8 Kid Entrepreneurs to Watch"[/b] before answering the questions below.
([b]NOTE[/b]: You might not have to read about all 8 kids...just enough to answer the questions!):
1) Which one of these 8 businesses could use a [i]Pull Marketing Strategy[/i]? Why would it work for this business?
2) Choose a different business from the article (i.e. NOT the one you used for question #1). Which of the [i]5 Types of Advertising[/i] would be most effective for this business? Explain why this would be the best way to advertise.
3) Choose a third business from the article. Which of the 5 [i]Types of Promotion[/i] could this business use? Why would that type of promotion work well for them?
([b]NOTE[/b]: You might not have to read about all 8 kids...just enough to answer the questions!):
1) Which one of these 8 businesses could use a [i]Pull Marketing Strategy[/i]? Why would it work for this business?
2) Choose a different business from the article (i.e. NOT the one you used for question #1). Which of the [i]5 Types of Advertising[/i] would be most effective for this business? Explain why this would be the best way to advertise.
3) Choose a third business from the article. Which of the 5 [i]Types of Promotion[/i] could this business use? Why would that type of promotion work well for them?
| Type: | Essay |
| Points: | 10 |
| Randomize answers: | No |